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You can plan one campaign for a specific group of people during their “campaign frequency” period. For instance, you can reach out to your brand’s “repeat customers” every 14 days with a campaign.
You can also schedule campaigns that overlap but target different groups. However, each customer will only receive one email from your brand within a 14-day timeframe, even if they were eligible for multiple campaigns.
If you’re reading this, then you probably have revenue and profitability targets in mind, but you either don’t have the resources or you’re not sure how to get there.
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