Walmart LQS Optimization
Tap Into Traffic Through Organic Rank & Relevance
Similar to Amazon SEO, Walmart Listing Quality Score (LQS) is a combination of
Walmart Keyword Research, SEO Optimization, and Listing Attribute updates to increase your product
discoverability
Points to get across
- Must do it, Overlooked by Most Brands, Their miss is your opportunity
- Achieve a 70%+ LQS Score; however top sellers regularly achieve 90%+
- Impacts organic ranking significantly more than Amazon
- Impacts Advertising effectiveness
- Must be done on a regular basis – not set it and forget it.
- A Requirement to achieve Pro-Seller Badge.
Conversion Optimized Listing Image Design
- In-House Photography
- 3D Hero Images & Renderings
- Designed Infographics
- Competitor Comparison Images
- Lifestyle Images with Models Available
- 3-Stage Internal Review Process + Revisions Guarantees your Satisfaction
- Now Available: Product Packaging Design
Design-Centric A+ Content
- Nearly 90% of a shopper’s buying decision is based on information gathered through visual content.
- Standard Amazon Product Detail Page (PDP) Descriptions are formatted in block text, and do not engage the shopper.
- Product Detail Pages that leverage A+ Content experience a 5% – 10% higher Sales Conversion Rate across Amazon, on average.
- Product Detail Pages leveraging Design-Centric A+ Content can experience a 10% – 20% higher Sales Conversion Rate.
- Now Available: Premium A+ Content & Brand Story (when qualified)
Amazon Storefront Design
- Amazon Storefront Implementation & Optimization from Design to Deployment
- Stores with 3+ pages have 83% higher shopper dwell time and 32% higher attributed sales per visitor.
- On average, Stores updated within the past 90 days have 21% more repeat visitors and 35% higher attributed sales per visitor.
- Optimized for Increased Traffic through Sponsored Brands Store Spotlight and Brand Store Video Campaigns.
- Optimized for Conversion with design elements, addition of “Follow Us” and “Add to Cart” CTAs, About Us, Headline, and Product Segmentation.
- Enhanced benefit via Customer Engagement tool.
- Now Available: Brand Style Guide Creation
Amazon Product Videos + Brand Highlights
- 88% of viewers say they’ve been convinced to buy a product or service after watching a brand’s video.
- Types: Video Ad, Testimonial, How-to, Unboxing, 360 Showcase
- Standard lengths: 30, 45, 60 seconds (longer upon request)
- Format: 16:9 Horizontal, 1:1 Square, 4:5 Vertical, 9:16 Vertical
- Add-Ons: Live-action models, product renderings, animated captions + elements, motion graphics, music, audio + more.
- Perfect for your Product Detail Page, Amazon Storefront, Sponsored Brands Video or Brand Store Video Campaigns.
- Budget-Friendly to Commercial-Quality Options Available.
