What is ACoS?

Advertising Cost of Sales (ACoS) is a term used by Amazon for their sponsored ads. The higher your ACoS, the higher your ratio of ad cost to sales revenue. The lower your ACoS, the lower your ratio of ad cost to sales revenue.

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Take the guesswork
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If you’re reading this, then you probably have revenue and profitability targets in mind, but you either don’t have the resources or you’re not sure how to get there.

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