We’ll build your custom roadmap to higher profit.
+51% Revenue Growth and +42% Profit Gains in Just 2.5 Months
Medichic was growing fast — 72% YoY — but growth momentum was starting to decay. Leadership wanted to accelerate again before a stall set in. Within 2.5 months of partnering with Adverio, the brand refined 4,800+ SKUs, implemented profit-first guardrails, and executed rapid daily adjustments. The result: +51% revenue growth and +42% profit gains — pushing YoY performance back into triple-digit territory and reigniting hyper-growth.
Product Category: Softlines > Clothing, Shoes, & Jewelry
Brand Objective: Prevent a slowdown in YoY growth and push beyond an already strong trajectory by adding another +20% growth layer.
The Challenge
Growth was healthy (72% YoY), but the curve began decaying in Q2 2022.
Leadership wanted to accelerate momentum rather than risk a stall.
The target: lift YoY growth by an additional +20% overall.
The mandate: prevent slowdown and push the brand back into hyper-acceleration.
Adverio’s System — Growth Acceleration Framework
Amazon-Only Focus
Laser-optimized existing channel for speed.
SKU Refinement
Prioritized and refined 4,800+ SKUs, scaling top performers while trimming waste.
Profit-First Optimization
Guardrails ensured acceleration didn’t erode margins.
Daily Growth Loops
Fast adjustments compounded gains in short timeframes.
The Results
Profitability gains
Profits expanded +42% in just 2.5 months, proving acceleration didn’t sacrifice margins.
Topline momentum
Revenues surged +51%, pushing YoY growth back into triple-digit territory.
Hyper-growth achieved
Brand regained momentum, outpacing original growth targets.
The Lesson
Even thriving brands face curve decay. By applying profit-first optimization + rapid acceleration loops, Adverio elevated an already strong performer into true hyper-growth — proof that “good growth” isn’t the ceiling.
Similar Challenges and Results
Profitability With 70% Sales Growth YoY - TACoS Dropped to 10% From 16.8%
Product Category: Home & Kitchen > Pet Supplies
Explore Case Study
+173% Revenue Growth and +414% Profit Gains in 9 Months
Product Category: Health & Household > Health Care > Over-the-Counter Medication (OTC)
Explore Case Study
+287% Revenue Growth and +586% Profit Gains in 6 Months
Product Category: Grocery & Gourmet Food + Health & Household Supplies
Explore Case Study